Where You Play
BAKEUP plays where you play, from your mirror to the metaverse, or somewhere in between. Built for the now, where function meets fantasy, we provide the tools to tap into your truth and embrace your wildest imagination — no bounds, no limits, just your face as a space to create.
THE BAKEUP DNA
The PLLBX Trailer
Watch Grace and Jo unleash their creativity and uplevel their storytelling through next-level makeup and supersonic collaboration.
Our mission is to provide people with tools and resources to express themselves creatively on a daily basis, promoting positive mental health and wellness.
EVERY FACE TELLS A STORY
We believe every face tells its own unique story. From virtual looks to IRL skincare, color and multi-dimensional facial adornments, we inspire you to create one-of-a-kind looks that range from fresh and natural to ethereal and fantastical — and everything in between. We meet you wherever you are, on the social plane, at your avatar or IRL. We then arm you with the confidence, the knowledge and the tools to turn imagination into bold, beautiful creation.